Reading Roundup
Dec 30th, 2008 by Kris
PlentyOfFish gets 1.2 billion page views/month
30+ Million Hits a Day (500 - 600 pages per second).
Has 5-10 times the click through rate of Facebook.
And is run on 5 servers
That is damned impressive.
The branded application graveyard
Consider this: Verizon, Blockbuster, Nike and the New York Times (all marquee brands) have launched their own custom apps on Facebook. Their combined active userbase is just shy of 10,000. So if you were to turn all four into a single application, it wouldn’t even rank in the top thousand apps on the site.
Facebook apps played out already? Then why are we pushing them so hard?
Unfriending online “friends” is emerging as the latest offense in the world of social networking. Users agonize over whom to friend (your mom? your ex-boyfriend? your boss?)”
Now, people who have accumulated hundreds, or in some cases more than a thousand, friends are cutting loose some of the ones they have lost touch with or who were little more than acquaintances from the start. It’s a shift from the days when users, eager to boast about their online popularity, added new friends with abandon, whether or not they really knew them.
The 5 Stages of Twitter Acceptance
It’s funny because it’s true.
And a Freebee!
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